I’ve concepted, written, and edited hundreds of high-visibility campaigns across several categories:

  • Sephora’s Beauty Insider loyalty program, credit card, and promotions, including all marketing for the Sephora Savings Event (the Super Bowl of beauty sales)

  • CRM, client experience, and personalization initiatives

  • Agile pilot programs for the Scrum testing team (which generate millions in incremental annual revenue)

  • Integrated 360 product campaigns (skincare, makeup, hair, and more), including the category-defining Clean at Sephora launch

  • Omni-channel fulfillment designed to enhance ease and convenience for clients

Category Marketing Campaigns

Naming Projects

Promotions & Partnerships

SEE MORE >
*COMING SOON* 🙂

Also in my wheelhouse

  • Brand voice guidelines and creative style guides

  • Social and short-form video content, including script writing

  • Lifecycle marketing email series

  • Direct mailers

  • OOH billboards and wildpostings

Reach out if you have questions: kmikesky [at] gmail.com